Ideas, Ideas, Ideas

The power of data…..targeting the right person at the right time with the right message. For example. I have a microsoft Zune account and an older XBox 360. Why not hit me with an offer than gives me a $100-$125 credit for my old XBox toward the new XBox 360 with a 1 year Gold Card (bundle the $59 in). Once I see i can get Zune on my surround sound through the XBox, i will be hooked on Zune and wont be tempted to switch to Apple. Just one small example

Have you heard of the new iGen 150 we launched at Drupa.  Take a look at this video on Youtube.  http://www.youtube.com/watch?v=IDVUjfKiLRU